Adidas

A night of speed, style, and futuristic performance.
Services
Client
Adidas
The Project
We produced social media content for the Adidas EVO Zero SL launch event — a futuristic night combining sport, performance, and music. The project included the creation of dynamic carousel videos and interview-based edits that captured the energy, atmosphere, and individuality of the participants. Selected visuals from the performances were simultaneously displayed on the venue’s large screens in real time, enhancing the immersive experience. In addition, a curated footage pool was shared with attendees to boost engagement and encourage user-generated storytelling after the event.
Credits
Agency: Calling
Creative Direction: Sonique Works
Director: Burhan Üçkardeş
Director of Photography: Batuhan Keskiner
B-Cam: Berke Cem Sönmez
Live-Cam: İbrahim Ahmet Derindere
Drone Operator: Berkan Dörtkardeş
Assistants: Aliberk Tanış & Gülten Bahar Gün
Post Production Supervisor: Burhan Üçkardeş
Editing & Post Production: Berke Cem Sönmez
See other projects

Tuborg

Smooth by name, smooth by atmosphere.